Efren brand specialty label for Spain
Iran, having 95% saffron, exports its raw product to more than 45 countries worldwide. Spain, with about one quarter of its imports, is one of the countries that has the largest share in the foreign trade of Iranian saffron. Spain exports Iranian saffron to 140 countries in its name. For this reason, Iranian saffron is one of the major products that play an important role in the economy of this country. With regard to the saffron producing brand in the country, we concluded that we would study about three months of similar products in the Spanish market. The result was that the use of negative space in the design of labels to minimize the use of realistic images of saffron flower to the maximum in design. By studying the statistical community and field research, we reached a minimalist level in Spain to present a new product. Eventually, a container was selected that would be visible to the entire product. The name of the logo and brand was placed behind the label, for some reason, the employer is currently seeking to identify his new product through the container and its label design. In the next phase, the use of the brand name is preferable to the goods.